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Why Employee Feedback Will Transform Your Millennial Workfor

27 February 2023 | 5 Minute
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Why Employee Feedback Will Transform Your Millennial Workfor

Employee feedback will transform your millennial workforce by fostering transparency, trust, and continuous development, which are the core drivers of millennial engagement and retention.

Most organisations are a mix of generations, each bringing distinct preferences, skills and behaviours to the workplace. As baby boomers gradually retire, millennials will potentially make up 75% of the workforce by 2030.

So what do millennials need to thrive, and how can employee feedback help you retain them? This article explores why employee feedback is essential for this generation and which employee feedback tools can help.

Not every millennial approaches work identically, but for clarity, this article generalises the millennial generation as a whole.

What Is a Millennial?

Millennials (Generation Y) were born between 1980 and 1995. Unlike Generation X, who experienced both pre- and post-digital worlds, millennials grew up with advanced technology already in place.

Their lifelong exposure to the internet makes them self-sufficient problem solvers who turn to online resources for answers. There's also a view that they tend to question authority, are confident and curious, and value more from a job than just pay.

What Do Millennials Need for Engagement?

Millennials want jobs that bring meaning and impact to their lives. As frequent social media users accustomed to having a voice, they expect to be involved in key workplace matters.

While baby boomers and Generation X were often used to hierarchy and being instructed at work, millennials expect collaboration, active involvement in meaningful work, and opportunities for self-development and flexibility.

How Employee Feedback Engages Your Millennial Workforce

Encourage Transparency

Regular, open feedback between managers and millennial employees is essential. This generation expects openness rather than a need-to-know approach to information sharing.

Delivering feedback through face-to-face or video meetings, internet updates, emails, or performance management tools gives millennials varied, open communication and keeps them updated on changes and developments.

Allow Flexibility

Remote working was once rare, both culturally and technologically. Today, flexible working is a major engagement factor for millennials.

It's not just millennials either: 72% of knowledge workers prefer hybrid working, while only 12% want a fully office-based setup.

Managers must therefore give regular, helpful feedback no matter where employees are located. Millennials will seek feedback, and remote or flexible working should never be a barrier to this.

Develop Trust and Loyalty

Millennials are sometimes seen as less loyal employees, but they remain highly valuable—if you fail to build trust, they may look elsewhere.

Ensure they receive feedback on organisational changes and honest guidance on career options and development goals. Avoid withholding information, as this damages trust and unmet expectations.

Appeal to Digital Expectations

As digital natives, millennials respond well to technology-driven feedback. Employee feedback apps that allow input from managers, peers, or stakeholders provide ongoing feedback accessible anywhere.

Apps supporting project feedback, collaboration, or video conferencing take feedback further, matching millennials' digital expectations.

Allow Them to Be Heard

Feedback is a two-way process. One-to-one meetings let managers update millennials while giving them a chance to share their own views. They want to feel heard and included—and their fresh perspectives can be genuinely valuable to the organisation.

Inspire Motivation

Millennials can get bored easily or consider moving elsewhere. Feedback helps keep them engaged by discussing potential projects, listening to their ideas, and breaking up repetitive work with inspiration. 360-degree feedback adds further transparency by involving multiple perspectives.

Encourage Teamwork

Millennials generally dislike feeling isolated, and collaboration matters greatly to them—a challenge amid ongoing remote work. Regular feedback and a strong feedback culture help involve and inspire them, while group feedback builds a sense of belonging and community.

Ongoing Mentoring

Millennials value continuous learning throughout their careers. Regular manager feedback, combined with formal or informal mentoring, allows millennials to discuss challenges and growth opportunities—further strengthening engagement.

All generations matter, but millennials will soon dominate the workforce, so organisations must understand what motivates and drives them in order to retain talent. Regular, honest feedback is a powerful tool for building collaboration, teamwork, transparency, and personal development. Feedback shouldn't rest on managers alone—employee feedback systems and apps can help drive effective feedback and improve retention.

Frequently Asked Questions

Why is employee feedback so important for millennials?

Millennials value transparency, involvement, and continuous development, so regular feedback helps them stay engaged, trusted, and motivated at work.

What percentage of the workforce will millennials make up by 2030?

Millennials are expected to make up around 75% of the global workforce by 2030, making their engagement a top priority for employers.

How does flexible working relate to employee feedback?

Flexible and hybrid working requires managers to give consistent feedback regardless of location, ensuring millennials stay connected and informed.

What tools can help deliver effective feedback to millennials?

Digital feedback apps, 360-degree feedback tools, and performance management systems allow ongoing, accessible feedback that suits millennials' digital habits.

Does feedback help with millennial retention?

Yes, consistent and honest feedback builds trust and loyalty, which are key factors in reducing turnover among millennial employees.

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